One More Reason to Love Jennifer Lawrence

It’s Christmas eve, and whatever that means for you, for me it kicks off a week of watching movies.

If you’ve ever wondered how Hollywood decides which stars to put in movies, it has a lot to do with ROI – return on investment – or how many dollars a star brings in for every dollar s/he is paid.

Like other industries, Hollywood has a habit of paying female stars less than their male counterparts. Funnily enough, that increases their ROI. Right now, the four stars with the highest ROI are women.

Wage gap aside, it was a good year for women in movies. (Have you seen The Heat? See The Heat!) Here’s to more progress in 2014.

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